Another BOSS x Russel Athletic collaboration has resulted in bold projects that bring home-like comfort to the street. The Pre-Spring 2022 collection includes sweatshirts, pants and dresses as well as sports accessories.
The inspiration for the BOSS x Russel Athletic Pre-Spring 2022 collection was baseball. In bold designs of everyday clothes, modern tailoring refers to the DNA of both brands. BOSS x Russel Athletic designs are in line with the trend of returning the aesthetics of the 90s. So there were sweatshirts – the Russel Athletic brand was the first in the world to introduce them to the market. The bomber jackets, sweatpants and dresses, characteristic of the fashion from the turn of the millennia, are also eye-catching.
Everything is kept in neutral colors. The collection is dominated by shades of cream and gray, red and navy blue. The clothes are designed in such a way as to be able to easily create monochrome compositions or mix them freely. The designs, although sporty, are kept in the style of an American college, thanks to which they will also be perfect for everyday stylizations.
The latest BOSS x Russel Athletic collection also includes practical accessories – woolen caps, baseball caps and bucket hats that are extremely fashionable this season, sports shoes and waist packs. The styling is complemented by socks, contrasting patches on sweatshirts, jackets and caps also attract attention.
Elegant accents provide a balance for the sporty character of the clothes. One is the plaid on the coat, jackets, wide-legged high waisted trousers and caps. Check combined with a sweatshirt with a hood will take on a more everyday character, and playing with styles will become a real pleasure.
The aesthetics of the collection is perfectly reflected in the campaign promoting it. Directed by Matthew Dillon Cohen and immortalized by photographer Andrew Jacobs, it is a snapshot of the lives of American youth. Shot in New York, the birthplace of baseball, it presents a group of friends who enjoy the city together. The stylizations reflect the team spirit, while encouraging the joy of the game to be transformed into fun with style and color.
The presentation of the BOSS x Russel Athletic Pre-Spring 2022 collection took place on September 23 at the Kennedy Sport Center in Milan. On the catwalk, which was used as a pitch, there were, among others. top models Gigi Hadid, Irina Shayk, Joan Smalls and Adut Akech. The show was also attended by German athlete Alica Schmidt and influencer Khaby Same, who gathered 113 million followers on TikTok in just 18 months. There were cheerleaders, stadium snacks were served so that the guests could feel like they were at a real baseball game. About two hundred people admired the show in the form of a sports spectacle, including Internet celebrities such as Chiara Ferragni and Fedez, Fai Khadra or Avon Jogia.
1/ 15A sporty look in the BOSS x Russel Athletic collection