Coty buys 20% of the group beauty Kim Kardashian for$ 200 million.


Coty buys 20% of the group beauty Kim Kardashian for$ 200 million.

Kim Kardashian at the ceremony in Beverly hills, January 2020 – AFP/File

The American cosmetics group Coty has acquired a 20% stake in the company beauty products Kim Kardashian, appreciating the company of the stars of the reality show in about$ 1 billion.

The company will pay$ 200 million and, along with Kim Kardashian, “directed their efforts to enter new product categories) and to lead a global expansion in addition to existing production lines,” – said in a press release.

The artist’s wife of hip-hop, Kanye West and his team “liderarão all the creative force from the point of view of initiatives, products and communication, based on his remarkable ability to communicate with a global audience through social networks,” said Coty.

Kim Kardashian built an Empire by studying the phenomenal success of the reality show “Keeping Up with the Kardashians”, which in 2007 takes the audience acompanhara life and mother and sisters Kardashian and Jenner.

The program has 177 million followers in Instagram and nearly 300 million total all platforms.

Cm. also

+ Recipe opens the request of the other party to return to GO, the largest in history

+ Man finds screwdriver in the package of pasta

+ Whales give show jumping in Ilhabela, see pictures!

+ 9 products that swell the stomach and did not understand

+ A Brazilian model promises to strip naked if Chelsea will be the champion of the Champions League

+ Take care of your engine, leaving the oil from the engine

+ 12 tips how to do intermittent fasting safely



You May Also Like

About the Author: Alex Marcell

He likes dogs, pizza and popcorn. Already a fanboy of Nintendo and Sony, but today throws anything. He has collaborated on sites and magazines such as GameBlast, Nintendo World, Hero and Portal Pop, but today is dedicated exclusively to Spark Chronicles.

Leave a Reply

Your email address will not be published. Required fields are marked *