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The royal gossip plumbs the life of the members of the most aristocratic European families, but also the fashion trends that are born, flourish and then spread thanks to emblazoned ambassadors such as Kate Middleton, Kitty SpencerPrince Nicholas of Denmark or Victoria de Marichalar and Bourbon at the Spanish court (just to mention the most quoted in terms of fashion choices) reveal many secrets on the way in which fashion evolves over the decades, shaping new styles and leading trends – those that deserve to be saved, at least – from a generation to the next.
The stylistic gap between Millennials and GenZin the comparison between over 30 royals and all the new talents who shine today on red carpets, social events and catwalks is, in some cases, very evident: if many things have been saved in the transition, just think of the return of the Y2K aesthetic, i.e. to the obsession with the early 2000s that has made a comeback in hairstyles and looks, or to the nineties trends that iconic characters such as Zendaya or Kaia Gerber have revived with great taste and that touch of nonchalance that never tires, the difference remains strong between what the very young like and what outlines the styles of the Millennials. There is no hierarchy, of course, just different fashion approaches.
The former even coined a term – cheugy (pronounced chew-gee) – to identify all those garments that they would never wear, that smell old, antique: in short, there is a gap, and it can also be seen from the inside. It is also noted at court, in fact: characters such as Kate Middletonwhich turned 40 in 2022 and represents the quintessence of Chic millennialsmanage to bridge the gap between what the 30-something likes and what the under-20s want, but not everyone has that power.
Beyond the cheugy, even at court
Compare the style of the Prince Nikolai of Denmarkscion of the Danish royal family who has already walked the most glamorous catwalks, and that on-the-go of the prince William, future king of England, may seem like a gamble, yet it tells well of the generational differences between two very different age groups (the first is 23 years old, the second is 40). Even if Prince William has modernized his looks a lot in recent years, due to his role and institutional impositions he still cannot abandon the jacket and shirt, even in informal situations. We don’t know if in intimacy you linger on looks less cheugy(as those who don’t feel cheugy would say), but we can hope.
Shining stars of the royal fashion stage are two aristocrats with royal blood but with few public duties at stake, the perfect life in short: they are Lady Amelia Windsor, nephew of a cousin of Queen Elizabeth (whose surname she in fact bears), model and socialite; and Victoria Federica de Marichalar y Borbon, Spanish royal star, granddaughter of King Felipe and cousin of the future Queen Leonor. If on the red carpets and at the events to which the two girls are invited they often opt for emerging designers or maisons that are the flag of their country, it is in the street style that Amelia and Victoria give their best: this is why they win magazine covers and articles dedicated to their look continuously, imposing itself as the voice of a style that appeals to peers.
Two royals who by age are part of the Z universe but who have yet to find their way in terms of style are instead Lady Louise Windsorgranddaughter of Queen Elizabeth, aged 19, and the Princess Elisabeth of Belgium, 20, future queen of her country. Both follow the advice of their respective mothers, Countess Sophie of Wessex and Queen Mathilde, often replicating outfits similar to those that the ancestors would wear – especially midi dresses, with flowers – especially at official events. The result is very pleasant, but maybe it doesn’t fully represent their tastes. We hope they can locate them soon.
