New partnership for Milan: the announcement of the club

AC Milan announced a new partnership: it is about the agreement with Monkey League, a digital game that becomes the Rossoneri’s new NFT Gaming Partner. The club statement:

AC Milan is pleased to announce a new partnership with MonkeyLeaguea digital football game intended for the web3 and built on the Solana blockchain, which becomes the new NFT Gaming Partner of the Rossoneri.

MonkeyLeague is a strategy-based soccer game, in which users create and manage their dream team of at least six MonkeyPlayer NFTs (forward, midfielder, defender and goalkeeper), compete against real players and climb the ranks based on their achievements. The economy of the game revolves around an internal currency, the MonkeyBucks ($ MBS), and internal assets with intrinsic value inside and outside the game.

This new strategic partnership between MonkeyLeague and AC Milan provides for the creation of exclusive NFT assets branded AC Milan, such as game outfits, special tournaments, co-marketing events and many other initiatives, such as the participation of AC Milan players themselves in the playtest of the game.

The partnership provides for the close collaboration between MonkeyLeague and the Italian Champions for the launch of a new collection of gaming-related and branded NFT assets AC Milan, such as new MonkeyPlayers, skins and stages. The first and exclusive part of the collection will be auctioned on 6 October on MagicEden. Buyers of some of AC Milan’s MonkeyPlayers will also receive an original physical shirt signed by the AC Milan team.

Cardinal, Maldini

MonkeyLeague will also launch its first MonkeyPlayer NFT breeding season with AC Milan, which could generate AC Milan branded assets. Additional NFTs, such as stadiums and terrains, will be available.

This partnership represents an important step in the growth of the entire MonkeyLeague community and fits perfectly with MonkeyLeague’s mission, which is to facilitate the transition from web2 to web3. For AC Milan, the new partnership with MonkeyLeague is part of AC Milan’s broader Web 3.0 strategy, which sees the Club engaged together with industry experts in creating unique digital experiences for fans, which increase the degree of participation and closeness. to their favorite team.

Casper Stylsvig, Chief Revenue Officer of AC Milan commented: “We are excited to initiate this partnership with MonkeyLeague, a cooperation that will allow us to strengthen our position in the field of digital innovation. We are proud to be the first football club to partner with MonkeyLeague. Through this collaboration we will bring this game to our fans around the world by offering them an innovative new way to interact with their favorite team ”.

Oren Langberg, Head of Marketing & Partnerships at MonkeyLeague he has declared: “Collaborating with the champions of AC Milan, an indisputably iconic club in the history of football, is a further demonstration of what we are building and in which direction we are headed as a game and as a manufacturer of games. The partnership also represents a key step in our program to facilitate the transition from Web2 to Web3. ”.

This partnership will also see AC Milan sponsor some prestigious esports tournaments that will bring together the best players in the world of MonkeyLeague who will compete to take home exclusive prizes. At the same time there will be many fantastic prizes up for grabs, such as VIP tickets for the big matches played in the San Siro stadium, signed AC Milan jerseys and other accessories.

The game itself will benefit from input from AC Milan stars as some players will participate in a game testing phase that will allow them to provide feedback and guidance to ensure playability is as realistic and engaging as possible.

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About David Martin

David Martin is the lead editor for Spark Chronicles. David has been working as a freelance journalist.

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