It was the end of May when Mark Zuckerberg himself, during Meta’s Conversations event, announced the arrival of WhatsApp Premium. Then, silence: all traces of the paid version of WhatsApp, with exclusive functions, have been lost, as well as many news announced and not yet arrived (one above all: the community). Now, however, something is moving and a first sketch of what will be the definitive WhatsApp Premium begins to be seen.
WhatsApp Premium: who can use it
WhatsApp Premium, we remind you, is a paid version of WhatsApp Business, not traditional WhatsApp for private users. According to the well-known site WABetaInfo, the first hints of the “premium“have appeared in some beta appfor both Android and iOS.
In these apps, a whole has been checked within the options of WhatsApp Business new section “Premium“As always happens, these betas are very useful to get a much more precise and detailed idea of what we can expect for the future.
There will be two news of WhatsApp Premium: the ability to create custom links and “branded“and the maximum limit of 10 devices for multi-device WhatsApp.
WhatsApp Premium: the news coming soon
I “Custom Link“will be personalized links that companies they will be able to share with customers who, in turn, will only have to click or tap on the link to start chatting with the company.
These links will all have the format wa.me/company name And “company name“will be the customizable part. It will be possible to change links every 90 days, not earlier, as long as the link is available and has not already been taken by someone else.
We will see how WhatsApp will control theauthenticity of these linkswhich may turn out to be one phishing tool incredibly effective for those who use WhatsApp to do scams.
The second novelty, however, is the multi-device to 10 devices. Those who subscribe to WhatsApp Premium will be able to connect to the same business profile up to 10 different devices. There are many and this function will allow more employees of the company to communicate in the name and on behalf of the company. The customer, however, will not be able to know which employee is chatting: they will only see the company name.
WhatsApp Premium: how much it costs and when it arrives
The two questions that no one can answer yet, however, are those on the price of the subscription to WhatsApp Premium and when we will really see it in the official and stable apps, the ones that can be used by all users “normal“of WhatsApp Business.
As for the times distribution, however, it is clear that by now we are running out: as the beta apps show, all the technical part has now been set up, only the commercial launch is missing.