Less than a decade ago, it was only possible to watch major sporting events through open or closed television, but this has changed over the last few years and currently the streaming of different modalities heats up the national and international market, guaranteeing users more options to follow. your favorite sports.
Growing popularity of events that are streamed online
One of the indicators of the popularity of these events streamed via streaming is the increase in the number of sports betting related to them. For example, in the last edition of the Super Bowl, which was broadcast both on closed television and through online platforms, more than 7.6 billion dollars were recorded in bets.
Another example of a sport that had a significant increase in the number of bets after being broadcast via streaming is traditional football. The FIFA World Cup, a competition that takes place only every four years, had more than 260 million dollars in bets in its last edition.
One of the main points that heat up the market are the different options available to fans of this sport, ranging from simple bets such as who will win to more advanced and difficult to predict options, such as the exact number of goals at the end of a match, who will score first and the number of corners.
It is worth mentioning that in the last World Cup there were already online broadcasts, but they had not yet come close to their current popularity, so that in 2022 the number of guesses made tends to grow and show even more the evolution of consumption of this type of content.
Even those who are already excited about the competition should be aware of the various friendly games that will take place during the year, as many of these matches will be broadcast over the internet and will serve as a preview of what is yet to come.
For example, the recent friendly match between Brazil and Japan was broadcast live on the Globoplay platform, which can be accessed both on PC and smartphones, which allowed an even greater number of users to watch the match and bet on it.
What are the main platforms to watch sports broadcasts?
As already mentioned, there are several applications available to watch the main sports and below we will talk about some of the most used by national users.
At a cost of BRL 32.90 to BRL 45.90, in a combo that includes Disney+, Star+ is the platform that streams sports events and sports content in general from ESPN channels, which means that allows access to games of tennis, football, basketball, American football, MMA and more.
In addition, the combo with Disney+ allows users to access movies from franchises such as Marvel, Star Wars and many other big famous media properties.
HBO Max, on the other hand, has a plan aimed at smartphones for R$19.90 and another for different screens for R$27.90, where subscribers can watch all the matches of the disputed UEFA Champions League, whose 2022 final featured a show by the singer Camila Cabello, live.
It is worth mentioning that with a subscription to Mercado Livre level 6, it is possible to have access to both Disney+ and Star+ as well as HBO Max and several exclusive benefits, which can make life easier for users looking to save money with sports streaming services.
In addition to them, it is also possible to watch major events through other platforms, ranging from the aforementioned Globoplay (R$ 69.90), which guarantees access to SporTV channels 1, 2 and 3, as well as DirecTV GO (R$ 79 ,90), which gives access to Band Sports, Fox Sports, SporTV, ESPN, among others.