The wave of body acceptance on social media was not enough to prevent the return of body-shaping corsets

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Pieces have been popularized by celebrities and influencers on their social networks, raising questions about the steps that have already been taken in freeing women from the body stereotypes that prevailed for years.

Throughout history, the women have faced multiple job vacancies. pressures to have certain body shapes – which has often led them to use extreme methods to achieve them. Thus, one would think that, in light of the advances made in recent years in this area, the days of corsets and others restrictive clothings had been left behind. However, the global industry shapewear it’s in full swing expansion – with projections indicating that sales of these products could reach 3.7 billion dollars by 2028.

Although corsets can be found in the century XVI, it was only in the 18th century that the hourglass shape became fashionable. By this time, the garment also came to represent an elite status and physical fragility, both symbols of femininity.

In the meantime, different ideals of what body shapes should be went in and out of fashion, largely because of celebrity influence or even famous images and artworks. For example, Aphrodite, the Greek goddess of beauty, was often represented in paintings and sculptures with a curvy body.

While hourglass figures were popular throughout the 1950s due to sex symbols such as Marilyn Monroe and Jayne Mansfield, the mid and late 1960s saw a shift towards a slimmer physique, thanks to the iconic British model Twiggy. The skinny look continued to be in vogue in the 90s, thanks to the continued popularity of models like Kate Moss.

The 2010s saw a shift towards a “curved” silhouette, where a narrow waist and fuller hips became the ideal again. As in previous decades, this change was driven by celebritiesnamely Rihanna, Beyoncé, and in particular Kim Kardashian.

Although social networks have helped to make room for acceptance of a fan more diversified in body shapes, there is still ongoing pressure for women to convert to an ideal that may not be entirely natural. That’s why the call shapewear continues to be popular – although the way these garments are seen and worn has significantly changed since the 18th century.

Before underwear brand spanxbased in the USA, have launched the modeling of leggings and underwear in 2000, shapewear was usually something reserved for special occasions – such as wedding ceremonies, where the use of tighter dresses presupposed the absence of any extra fat. But thanks to the support of celebrities and to influencers Instagram, the shapewear (including Spanx) has become an everyday garment used to help improve appearance and reach the ideal figure. The clan Kardashian and Victoria Beckham both launched their own shapewear lines at affordable prices.

Nowadays, young girls really wear these pieces as a router coat, instead of hiding it like underwear. Google searches for the best garments in shapewear, even if wider, look for the best way to lose weight.

Training corsets, in particular, are a great example of power social networks and celebrity support in driving sales and changing perceptions. For example, a selfie 2015 posted by Kardashian in a tracksuit bodice created a surge in sales. Other celebrities like Nicki Minaj and Kylie Jenner also published about the use of training corsets.

In the past, women learned the latest fashion trends only through seamstresses or magazines, which featured illustrations of the silhouettes that were in vogue. But with social media, users are constantly exposed to images – whether of ordinary people or of extremely photographed models and celebrities. This makes hard to escape to idealized body shapes – and to the items that can be purchased to achieve them.

As Fast Company recalls, social networks have a huge influence on the consumption of fashion products. With an estimate of 3.2 billion of users around the world, these are platforms that create enormous potential for brands to expose consumers to fashion products on a daily basis. In the same way that trends used to be driven by fashion magazines before, these have now passed into the hands of influencers.

However, despite some influencers talking about fashion as a way to celebrate the female formtheir relationship to age-old notions of perfection and their fixation on celebrities with tiny waists raises questions about whether body acceptance is what these products are really doing. try to sell. Still, these garments are unlikely to disappear anytime soon – with celebrities as diverse as Billie Eilish and Lizzo to continue to popularize them.

There are increasing questions about the benefits and the scratchs potential of using this type of clothing. Although training corsets temporarily reduce the waist, this turn quickly to its normal size after stopping use.

There is even scientific research that shows that wearing corsets and wearing can cause problems – from the digestive tract to organ damage at the extremes. Some women who wear shapewear between 8 and 10 hours a day for many months they also reported tingling, acid reflux, organ compression and breathing problems. In response to these doubts, technical manufacturing innovations have emerged, which aim to make these products more breathable and flexible, possibly offering a more natural and less harmful.

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About Banner Leon

Videogames entered his life in the late '80s, at the time of the first meeting with Super Mario Bros, and even today they make it a permanent part, after almost 30 years. Pros and defects: he manages to finish Super Mario Bros in less than 5 minutes but he has never finished Final Fight with a credit ... he's still trying.

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