TikTok and Wikipedia unite to compete with Google!

The Google search engine may be shaking, because TikTok and Wikipedia have joined forces to try to dethrone it!

With a view to enriching its database, TikTok has just signed an agreement with the free encyclopedia Wikipedia. And Google has something to worry about… MCE TV tells you everything from A to Z!

TikTok: an increasingly popular network

There was a time when Facebook, Instagram and Twitter dominated the internet. But these three giants must now deal with the Chinese social network TikTok, which has a meteoric breakthrough in recent years.

He also intends to put pressure on them by attracting all Internet content creators. And the least we can say is that this strategy is paying off!

Recently, for example, we have seen that make-up videographers almost all succumb to the trend of this incredible Sephora blush. A pretty publicity stunt for the famous brand makeup!

Furthermore, TikTok is attracting more and more celebrities such as Kylie Jenner and Jordyn Woods. This is precisely the first time that the two stars have been brought together on the Chinese network!

At the same time, many content creators have bet big on the start of the school year to reveal tips in their videos. We also selected the 5 best of them for a successful year !

And finally, we saw that it was possible to earn money on TikTok thanks to “sponsored” posts. Perfect for making ends meet!

But then, can the social network TikTok really overshadow Google since its union with Wikipedia? MCE TV tells you more!

The Google search engine in focus

TikTok’s ambitions are great, and we didn’t doubt it for a single second. But from there to wanting compete with the giant Googlewhich has dominated the Web for decades, we can say that this is a surprise.

The Chinese network therefore decided to partner with the Wikipedia encyclopedia to enrich its search engine. And therefore, to offer an alternative to Google for its members. A hell of a challenge!

It must be said that most of them already use TikTok as a search engine. Especially when it comes to finding video tips in a specific area.

And Google employees are well aware of this: TikTok is a threat that should not be taken lightly. As its senior vice president, Prabhakar Raghavan, explains so well.

“Nearly 40% of young people do not go to Google Maps or Search when looking for a place for lunch”, he observed. And several studies support this observation, such as that of Her Campus Media who asserts that “51% of young Gen Z people prefer to go to TikTok rather than Google for their searches ».

The Chinese social network therefore hopes to rush into this gap which is gradually opening, and which could allow it to dethrone Google in the long term. This will happen – in part – through displaying snippets from Wikipedia, depending on the subject sought. We can not wait to see it !

This partnership would also be a win-win for Wikipedia, since TikTok members would be redirected to the source pages of the site. In short, everyone is happy.

Alongside this, TikTok also attacks Amazon with your own online business. As you will have understood, nothing seems to be able to stop the Chinese network!

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