With “Pre-Owned”, Zara launches its unique repair and second-hand platform in France

breaking news on the fashionsphere: after its success in the United Kingdom, “Pre Owned“, Zara’s innovative platform arrives in France from September 7. The concept of this innovative platform, integrated into the Iberian giant’s website and application? Give new life to its customers’ wardrobe thanks to a range of services ranging from repairs to clothing donations. Indeed, with this new initiative second hand in tune with the times, Zara aims to promote actions in favor of circularity, such as extending the life of its clothes but also contributing to the reduction of waste and the consumption of new raw materials.

Zara Pre-Owned: an innovative platform and three fashion services at the service of circularity

Repair, purchase and sale between customers but also don… With Pre Owned, Zara offers a real panel of offers to its customers to consume more consciously. If the repair will give a second life to a used garment of the brand – with a service ranging from the replacement of buttons or appliques to the repair of seams or the replacement of closures – in store and on Zara.com, l Buying and Selling between Customers will offer an online sales space allowing individuals to easily and securely buy and sell Zara items from previous seasons.

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