Summer, foreign tourists return to Italy (but the Russians disappear). Americans spend more than 2019

Change the reservations do more and more close to departure, and some (Russian most of all, for obvious reasons) no longer fit in the most exclusive areas of our country. II Covid and the war in Ukraine have changed the way people travel foreigners . That one week in August is therefore an anomalous summer which, however, at least in terms of numbers bodes well for the entire sector. According to a study by Confcommercio, the foreign tourism in Italy is in full recoveryalbeit with a different trend in the different markets. The American one is growing which, thanks also to the strong dollar, returns to the levels of 2019 with 4.4 million presences in accommodation facilities between July and September, the Asian one is reduced, Russian tourism almost eliminated. Overall, the tourist expenditure of foreigners in Italy for July-September will be 17 billion thus returning to pre-Covid values, with a share of spending by Americans of over 2.1 billion euros, a value 20% higher than in 2019.

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How bookings change

The pandemic and the Russian-Ukrainian conflict, according to the study by Confcommercioin collaboration with TRA Consulting, are changing the behavior of travelers, including foreigners, increasing uncertainty in travel planning: tickets planes, in fact, are booked increasingly close to departure with a reduction in the time between purchase and the actual journey that passes, averaging between the main origins, from 79 to 61 days (for Americans from 103 to 80 days, while it is even more than halved for the Japanese from 76 to 32 days). In any case, it is clear that a large part of the Italian tourist recovery, especially for this summer season, will depend on whether or not the inconveniences in air transport continue.

Fiumicino airport full on the first weekend of August

Terminals full of tourists departing for their holidays at Fiumicino airport in this first weekend of August, with scheduled flights currently operating regularly. Fiumicino, in addition to the always popular European capitals (Paris, London, Amsterdam Madrid, Barcelona), the seaside destinations are in the lead, including, in particular, the Greek islands (Santorini, Zakynthos, Rhodes), Crete, Ibiza, Palma de Mallorca ; but also the Italian islands, with Sardinia and Sicily in the lead.

Spanish tourists at 2019 levels, the Germans “stopped” by flights

Also at the European level there is a constant recovery of foreign tourism towards Italy. The trend for summer 2022 seems to be quite in line with the 2019 data Spain in the four-month period June-September it should recover the passenger values ​​of 2019 with about one million passengers. The UK continues its month-over-month recovery towards 2019 with a quarter in which arrivals are estimated at 16% to 6% fewer passengers than in 2019. This is a market with just under 2 million arrivals in the summer. , which before Covid had recorded good growth trends, especially in Central and Southern Italy. German tourism is recovering only in part which, however, records a decline in arrivals by air by 27% compared to 2019 in July (an important month for the holidays of this market) and values ​​that in any case remain 18% lower still in the forecasts of September. Thanks to the effect of the severe inconvenience recorded in the airports due to strikes and unrest, the first incoming market for Italy – with almost 7.5 million arrivals in tourist accommodation facilities between June and September – would therefore risk being partially lacking. appeal of the resumption. However, the mix of means of transport chosen to come to Italy comes to the rescue, which only involves air transport in 50% of cases. The result is that, in the face of a foreseeable increase in German tourists compared to 2019 in the Italian destinations more easily reachable by own means and by road, in particular those of the North-East and the Center-North Adriatic, as confirmed by the data of traffic recorded on the A22 as early as May, we will still have low values, especially in the South and islands, where the segment with the highest purchasing power on average landed.

Sangalli: I’m fine, but more support is needed from the government

«The return, after three years, of foreign tourism, helps to consolidate our economic recovery – said the president of Confcommercio Carlo Sangalli -. The prospects, however, are uncertain due to the likely consumption, the unrest in air transport and the unknown pandemic. Therefore, support for tourism must be among the priorities of the next necessary sector in terms of combating expensive energy and reducing the tax burden ».

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About Banner Leon

Videogames entered his life in the late '80s, at the time of the first meeting with Super Mario Bros, and even today they make it a permanent part, after almost 30 years. Pros and defects: he manages to finish Super Mario Bros in less than 5 minutes but he has never finished Final Fight with a credit ... he's still trying.

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